When you purchase items (books, Nooks, toys, etc.) on October 20 at Barnes & Noble stores, 10~15% of your purchase price will go to First Book, South Bay/LA so they can provide free books to children. You must use the ID number 10875524 at the time of purchase to have your purchase credited to First Book. You can also use the same code online from October 20th through the 25th.
Thank you for your support in increasing literacy and helping to spread the love of reading to all children!